Vivoom

Professional-grade visual effects for mobile videos

Client: Vivoom Date: Spring 2014 Site: vivoom.co

Vivoom, maker of professional-grade visual effects for videos, came to Intrepid in need of a re-energized user experience for their existing iOS app. For Vivoom users, the app should be as simple as taking a video, applying a Hollywood-grade effect, and saving or sharing their unique creation. Intrepid was tasked with simplifying a complicated process and creating a simple, beautiful user experience. And now it is.

UX Overhaul and Optimization

Intrepid reimagined complicated processes to simplify the app’s workflow, including recording of video, application of video effects, and sharing to social networks and over email and SMS.

Minimize Slow Processing Times

Despite being constrained by large file sizes, Intrepid integrated some clever workarounds to make Vivoom's app quick and responsive. The app was divided into 3 manageable parts: a thumbnail image for effect previews; low-quality upload to test the visual effects, and finally the high quality video.

Brand Partnership Integration

Intrepid worked with Vivoom to ensure their promotional partner MLS, Major League Soccer, had the custom effects and dedicated branding in place for a successful partnership.